Growth Lecture at TIAS School for Business and Society | Cargoguide

Growth Lecture at TIAS School for Business and Society

maart 12, 2020

Our Growth manager Bas van der Putten was invited to give a lecture on growth at TIAS School for Business and Society. “It’s exciting to share ideas for growth within freight forwarding, rate management and logistics in general” – Bas van der Putten

As a MScBA alumni Bas shared his field experience with the MScBA students, specializing in Change Management, in class of Entrepreneurship.

Bas’ day-to-day work at Cargoguide involves:

  • Accelerate growth and geographic expansion for Cargoguide worldwide.
  • Formulate the growth strategy: business plan, business model, forecasting, branding, brand awareness and PR, content marketing, lead generation.
  • Create scalable processes throughout the organization and a corresponding business intelligence landscape. The role spans marketing, communications, sales, operations, product development and finance.

Brand new t-shirts

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